Winning DecisionsBy: J. Edward Russo, Paul J. H. Schoemaker Business revolves around making decisions, often risky decisions, usually with incomplete information and too often in less time than we need. Executives at every level, in every industry, are confronted with information overload, less leeway for mistakes, and a business environment that changes rapidly. In light of this increased pressure and volatility, the old fashioned ways of making decisionsdepending on
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